Ted Baker and Klarna to Offer Customers Flexible Payment Solutions

Global lifestyle brand Ted Baker has added Klarna’s flexible payment methods to its customer offering.

Launching in the UK in August, the initial offering will comprise of two different payment options with no interest and no fee. Offering more ways to pay, the ‘Shop Now, Pay Later’ experience will
allow customers to pay up to 30 days after the delivery of their order, whilst ‘Instalments’ will split purchases into three equal payments scheduled automatically. The first payment can be made at
the point of purchase via debit or credit card, with the final two payments being taken at 30 days, followed by 60 days after their respective purchase.

Following the UK, the Klarna functionality will also launch on the Ted Baker US website from late August; and the brand will look to extend the plan to additional EU and international markets at a later date.

Luke Griffiths, Vice President at Klarna, says: ‘We are delighted to partner with Ted Baker to offer customers flexible payment methods. Now more than ever, customers are looking for the ability to bring the in-store experience into their homes; by offering customers Klarna’s payment methods, Ted  Baker is empowering customers to try before they buy, demonstrating their commitment to the best-in-class eCommerce experience.’

Ted Baker is a global fashion and lifestyle company born in the UK. Having grown steadily from its origins as a specialist shirt store in Glasgow in 1988, it now has over 500 stores, outlets and
concessions worldwide, including boutiques in all the major fashion destinations across the UK.

We make shopping smooth. With Klarna, consumers can buy now and pay later so they can get what they need today. Klarna’s offering to consumers and retailers include payments, social shopping, and personal finances. Klarna has enabled over 85 million consumers to pay with ease and convenience.
Over 200,000 merchants, including H&M, IKEA, Expedia Group, Samsung, ASOS, Peloton, Abercrombie & Fitch, Nike and AliExpress have enabled Klarna’s innovative shopping experience
online and in-store. Klarna is the most highly valued fintech in Europe with a valuation of $5.5bn and one of the largest private fintechs globally. Klarna was founded in 2005, has over 3,000 employees and is active in 17 countries. For more information, visit klarna.com.

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